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Welcome to 144 Media

For most companies in today’s fast-paced global economy, delivering focused, targeted key messages to important audiences such as customers, investors, analysts, strategic partners, suppliers, employees and other stakeholders is crucial to meet business goals. But it’s a job that is often easier said than done.

It’s not surprising. For most people, public speaking of any kind ranks among their worst fears. Surveys regularly find that high anxiety about giving a presentation scores at the top of lists that also include snakes and death. For as many as 20 million Americans, fear of public speaking can be serious enough to be classified as a mental heath problem, according to psychiatric research.

A budget presentation to the boss, a media interview, an appearance before a community group – almost any verbal communications setting can be a difficult challenge. This problem is serious, because the ability to maximize effectiveness in verbal communications opportunities – from the “moment of truth” in a sale to an interview on CNBC – is directly linked both to individual and organizational success.

144 Media LLC is a marketing communications and public relations organization dedicated to helping professionals in all fields build their skills as verbal communicators. We work from the premise that the best public speakers are made, not born. From this idea as a starting point, our principals and national network of highly experienced coach/trainers deliver programs that are designed to meet our clients’ specific needs.

We invite you to explore our web site to gain a more complete understanding of who we are, what we do and how 144 Media LLC can help you and your organization meet your communications and business goals.

For more information: www.144media.com Tel: 212-765-7858

UK EXPORTERS: DON’T GET LOST IN TRANSLATION

Robert Geline

Robert J. Geline
Pres., 144 Media

Thanks largely to Hollywood and cheap jet travel, the British traveler often knows that to satisfy the cravings of a sweet tooth, you need to ask for a cookie in an America bakery, and not a biscuit, which will get you some kind of breakfast or dinner roll. And to answer nature’s call, Brits often understand that you’ll get there faster in the US by asking for the bathroom or the restroom, and not the loo.

Conversely, many Americans know that in Britain, French fries are called chips, and that if they want potato chips in the UK, they need to ask for crisps. The fact that in London the tube is something that you ride, not something that you watch, is also a usage many Americans are clear about.

At the same time, there’s still work to do in terms of closing the ‘cross pond understanding gap. Just ask a Brit who’s pulled into an American auto repair shop with a silencer problem. In the US, a silencer is a device that muffles the sound of a gun. It’s a muffler that quiets the exhaust rush of a car in the USA. And noting that a woman is homely in the US is no complement. It means she’s ugly, not that she is skilled in the domestic arts, the British meaning of the term.

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